Increase Your Team’s Motivation Five-Fold
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Increase Your Team’s Motivation Five-Fold

“In a famous experiment, researchers ran a lottery with a twist… This result reveals an inconvenient truth about human nature: When we choose for ourselves, we are far more committed to the outcome — by a factor of five to one.
Conventional approaches to change management underestimate this impact. The rational thinker sees it as a waste of time to let others self-discover what he or she already knows — why not just tell them and be done with it? Unfortunately, this approach steals from others the energy needed to drive change that comes through a sense of ownership of “the answer”.”

Scott Keller, April 26, 2012, HBR